SEIS CUERPXS | FINAL MASTER'S PROJECT
BRANDING
EDITORIAL DESIGN
LAYOUT DESIGN
UX UI
Id
Ai
Ps
Xd
Figma
2021
WHAT
Seis Cuerpxs began as a bold editorial experiment: a printed and digital publication that explores how six groundbreaking women artists—Rineke Dijkstra, Marina Abramović, Rossina Bossio, Diane Arbus, Frida Kahlo, and Cindy Sherman—construct meaning around the body, identity, and artistic vision. The goal was to challenge traditional art narratives by framing their work not just through aesthetics, but through the lens of lived experience.
What started as a limited-run art book evolved into a dynamic, multi-platform experience: a website that hosts essays, showcases global artists with similar themes, and sells both artwork and the book itself. Seis Cuerpxs isn’t just a publication. It’s a portal.
This project seeks to provoke, to invite reflection, and to engage an audience that’s as comfortable with theory as it is with disruption. The result is a brand that lives at the edge of visual culture and critical thought.
HOW
The process behind Seis Cuerpxs began with deep research into each artist—reading interviews, analyzing works, tracing personal histories, and identifying the through lines between biography and practice. This contextual framework helped shape the narrative tone of the book.
From a design standpoint, every visual decision was anchored in the project’s core concept: bold, unapologetic storytelling. The color palette is loud yet deliberate—invoking friction, power, and movement. Typography choices lean into sans-serifs that evoke industrial modernism and Italian Futurism, giving the visuals a sense of urgency and confrontation. The layout plays with tension: empty space vs. raw imagery, silence vs. statement.
The digital extension includes a curated art shop, a digital reading room for essays, and a growing artist archive, all centered around themes of identity, body, and feminist expression.
THE POWER OF NAMING
Each artist embodies a cuerpx—a conceptual body shaped by the themes, tensions, and transformations explored in their work. Together, they form the six cuerpxs that give this project its name.
WEBSITE
The Living Archive
BOOK
The Printed Manifesto
